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Erik Davis is an accomplished product executive with extensive experience in leading product innovation and strategy across various technology sectors. Currently serving as Chief Product Officer at Nectar First since September 2024, Erik previously held the same title at Sampler, where significant contributions included the migration to a self-serve SaaS platform for product sampling. Erik has also advised several startups, including SINGSPIEL and BLOOM, and held leadership roles such as Chief Revenue Officer at ZoneĀ·tvā„¢ and key sales positions at Cisco and ExtendMedia. With an MBA in Business Strategy from the University of Toronto's Rotman School of Management, Erik's career has been marked by a consistent track record of exceeding performance targets and fostering strategic relationships within the media and technology landscape.