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Masaru Hasegawa has diverse experience in sales, marketing, and account management within the sports and hospitality industries. Currently serving as the Country Manager for MYLAPS in Japan & Korea, Masaru successfully implemented a new sales approach and rebuilt customer relationships to drive strong sales growth. Prior to this role, Masaru was a Sales Consultant introducing Dutch-based timing systems to various industries in Japan, including automotive and athletics. With previous experience as a Senior Sales Executive at Kudos, Masaru managed key accounts, developed marketing initiatives, and organized high-end corporate events. As a former Advertising Sales Team Manager at Crisscross KK, Masaru showcased leadership skills and account management expertise.