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Dylan Ander is an accomplished entrepreneur and marketing expert with extensive experience in Digital Media Marketing, Conversion Rate Optimization, and the music industry. As the Founder and CEO of SplitTesting.com, Dylan leads a specialized agency that focuses on significantly improving conversion rates for Ecommerce brands. In addition to this role, Dylan serves as the CEO of NextCore Media, where innovative strategies are employed to drive online business growth. As an advisor for MuSIC House Collective, Dylan is dedicated to transforming the music industry into a sustainable economy for musicians. A prolific independent songwriter, Dylan has achieved notable placements in various projects. Previous leadership roles include Marketing Director at Gravity Group and CMO at Monarch Blockchain Corporation, along with experience in data analysis and marketing management at other prominent companies. Dylan holds a Bachelor of Business Administration from Hofstra University.