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Erica Paes has extensive experience in human resources and coaching, currently serving as the Diretora de Pessoas at Multiloja since March 2000, where responsibilities include managing the Department of People Management and Culture and overseeing recruitment, organizational climate surveys, performance evaluations, and cultural initiatives. Additionally, Erica worked as a Career Coach at Dualitah from 2022 to December 2024. Educationally, Erica holds multiple certifications from the Instituto Brasileiro de Coaching in areas such as Ericksonian Coaching, Behavioral Analysis, and Leadership Coaching, alongside an MBA in Business Management from Fundação Dom Cabral, and postgraduate qualifications in Labor Law. Erica also possesses a bachelor's degree in Business Administration from Universidade Tuiuti do Paraná.