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Barry Connell is a seasoned professional in sales and revenue planning, having held key positions at notable companies such as Mondelēz International, O'Brien Fine Foods, Tayto Snacks, Ornua, and Smyths Toys. Barry has served as Sales Revenue Planning Manager, Project Lead for Digital & Simplification Transformation, National Account Manager, and Senior Buyer/Trading Manager. Educational qualifications include a Master's degree in E-Commerce from the University of Galway and further studies at the Technological University of the Shannon, Athlone Campus.