Andrea Vitola serves as the Category Manager at Moderna Alimentos S.A since August 2020, overseeing the wine and spirits business by developing marketing plans, analyzing market opportunities, and ensuring brand positioning strategies are executed effectively. Previous roles include Head of Wine Business and HORECA Channel, where responsibilities involved marketing management, business planning, channel distribution strategies, and sales team leadership. Andrea also held the position of Executive President at Disprotavino from November 2016 to July 2020 and General Manager at Vindispro S.A from January 2012 to October 2016, focusing on the commercialization of wines and spirits. Andrea Vitola earned a degree from Universidad San Francisco de Quito between 2006 and 2009.
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