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Sophie Dumanois currently serves as the Customer Experience Manager at Michelin since August 2023. Prior to this role, Sophie held various positions at TYREDATING from May 2010 to August 2023, including Directrice BU YepGarage, where responsibility encompassed the international business development of the YepGarage SaaS solution across 25 countries, and Directrice Marketing / E-commerce, overseeing the marketing and commercial strategy for POPGOM, a leading European online retailer. Additionally, experience includes roles at COMAP as Responsable Stratégie Prix, starting in August 2004, as well as positions with Hewlett-Packard, Cabinet Meralli-Ballou, and France Telecom Mobiles Services. Sophie's educational background features degrees in Finance and Economics from Sciences Po Strasbourg and Sciences Po Grenoble.