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Blanca Acena Modrego

Directrice Achats-colections at MERKAL

Blanca Acena Modrego is an experienced professional in the fashion and retail industry, currently serving as the Directrice Achats-Colections at Merkal Calzados since July 2020. This role follows a diverse career that includes studying for a master's degree and working as a freelance consultant for a private company, focusing on launching a textile and shoe collection. Prior positions encompass significant management roles, such as Head Shoes Manager at Auchan Retail International and Buying Manager for Inditex Group's Lefties brand, where strategic development and team leadership were key responsibilities. Blanca’s extensive expertise is complemented by an MBA from Fundesem Business School and a Bachelor of Arts in Classical Ballet from the Conservatorio Superior de Danza de Alicante.

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