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Cesare Pasca is an experienced Acquisition and Growth Marketing Director with a background in B2C marketing. Cesare has a strong digital marketing knowledge and is proficient in leading global marketing projects, strategic planning, budgeting, defining KPIs, and monitoring and optimizing continuous improvement. Cesare has held various marketing roles at companies like EasyPark Group, Simple Agency, and FullSix, working with clients such as Procter&Gamble, MARS, and Generali Group. Cesare holds a specialized master's degree in Marketing from Università Bocconi and a Master's degree in Communication and Marketing from Università degli Studi di Perugia.