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Layna Martinez is a seasoned professional in content strategy and user experience, currently serving as a Senior Change and Content Strategist at MBTA since October 2023. Previous experience includes roles as Web/Digital Manager and UX Strategist at Abdul Latif Jameel Poverty Action Lab, where innovative solutions for user challenges were developed, and as UX Strategist and Digital Communications Manager at Harvard University, focusing on a comprehensive rebrand for HarvardOnline.edu. Martinez also contributed to high-profile political campaigns, including Biden for President and Warren for President, where effective digital merchandise strategies were implemented. With a background in public relations and community engagement, combined with degrees in Theatre Acting and Contemporary Performance, Martinez brings a unique blend of creative and strategic insights to each project.