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Neslihan Erdem Willacy is a Senior New Product Development Manager at Marubeni Corporation. Neslihan has extensive experience in the cosmetics industry, having previously worked as a Cosmetics Development Merchandiser at Saide Group/United Cosmetics and as a Cosmetics Brand Specialist at Koton. Neslihan is responsible for the development and production processes of color cosmetics, fragrance, bath, and body products. Neslihan has a strong background in working with UK's major retailer brands and suppliers. Neslihan holds a Bachelor's degree in Chemical Engineering from Kocaeli University and has also obtained a certificate in International Trade.