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Jon Baer currently serves as the Director of Platform Engagement at MarketScale, where efforts focus on enhancing community engagement and user satisfaction within a B2B platform. Responsibilities include developing and implementing strategies to improve user experience and drive platform adoption. Previous roles encompass various digital media and marketing positions, contributing to expertise in analytics and content marketing. Jon Baer began the professional journey at Creve Coeur Racquet Club, managing day-to-day operations and events. An educational background includes a Bachelor of Arts in Political Science and Philosophy from Southern Methodist University, where departmental distinction was achieved.