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John Batter

CEO at MarketCast

Batter is a media and entertainment veteran with extensive experience in building data-driven businesses delivering best-in-class results for customers. He was most recently CEO of Gracenote, the digital and data segment of Tribune Media Company, which he established as the world's largest entertainment metadata services and technology company prior to a successful sale of the business to Nielsen in 2017. He previously was CEO of M-GO, a joint venture between DreamWorks Animation and Technicolor; president of production for DreamWorks Animation; and a senior executive at Electronic Arts. Batter earned a bachelor's degree in history from the University of California, Berkeley and an MBA from the USC Marshall School of Business.

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