Clayton Pasley Jr. has a diverse work experience in various roles and industries. Clayton began their career in 2013 as a Freelance Social Media & Brand Strategist for Honda of Frontenac, where they created brand strategies for automotive sales. In 2014, they became a Digital Marketing Instructor for Score St. Louis Bi-State Region, teaching professionals and executives about online brand presence and the Inbound Methodology.
In 2015, Clayton joined The Marcus Graham Project as a Group Program Director, expanding their programming into new markets and raising funds through website implementation. Clayton also co-founded Topik, a mobile storytelling platform designed to connect readers and empower storytellers.
In 2017, they worked as a Media Buyer and Analytics Manager, Paid Social at Drive Social Media Saint Louis, where they anticipated future demands and built reports to communicate digital results. From 2019 to 2022, Clayton served as a Curriculum Developer at ThriveDX (formerly HackerU), developing educational content.
In 2020, Clayton joined Spike DDB as a Senior Account Executive - Consultant, providing consulting services in account management. Clayton also worked as a Managing Partner at ZioSolutions, LLC, developing inbound marketing strategies. In 2022, Clayton joined TriplePlay: Digital & Viral Strategies as a Business Development Consultant, executing viral campaigns for brands.
Throughout their career, Clayton has demonstrated expertise in social media, audience building, data tracking, and reporting results for clients. Clayton has also contributed to the development of marketing strategies, managed budgets, and achieved successful outcomes for various organizations.
Clayton Pasley Jr. earned their Bachelor's degree in Business, Management, Marketing, and Related Support Services from Concordia University Chicago, which they attended from 2011 to 2015. In addition, they have obtained several certifications, including Ad Auction and Delivery Overview, Ads Create Tool, and Marketing on Facebook from Facebook in March 2017. Clayton also received certifications in Delivering Client Success and Developing a Sales Plan from HubSpot in January 2017. Furthermore, they obtained certifications in Ads Manager and Marketing on Facebook from Facebook in April 2016, as well as certifications in Inbound Sales, Inbound Content Marketing, Inbound Marketing, and Inbound Certification from HubSpot between March 2016 and January 2017.
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