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Matt Sims is a Business Director at Lucky Generals, overseeing accounts for Virgin Atlantic and Birra Moretti. Prior to this role, he worked at BBH London as an Account Director, managing accounts for Tesco and Virgin Media. He also has experience as an Account Manager and Project Manager for various clients including Virgin Media, Google, and Axe. Matt started his career at Tag Worldwide as a Junior Account Manager handling Unilever accounts. He holds a Bachelor of Arts degree in History from the University of Birmingham.