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Catrin Wirfalk is a seasoned executive with extensive experience in leadership roles across various companies. Since January 2017, Catrin has served as the CEO and Owner of Joy and Inspiration AB, focusing on business, leadership, and organizational development consulting, as well as mentorship and moderation. Additionally, Catrin holds several board positions, including Chairman of the Board at Borås Grossist AB, effektiv.se, and Meridion AB, as well as a member of the Board at Hydria Group, Sparbanken Sjuhärad, Litium AB, Gekås Ullared AB, and ProFlow AB, and serves as a member of the Board at Aventi.