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Shaylenne Martin

Account Manager (Social Media Marketing) at Leadtail

Shaylenne Martin has a diverse work experience spanning multiple industries. From 2019 to the present, they have been working at Leadtail as an Account Manager (Social Media Marketing). In this role, they help clients develop tailored social media strategies to enhance brand awareness and community engagement. Shaylenne collaborates with industry influencers to create thought leadership initiatives.

Prior to Leadtail, Shaylenne worked at Brandefined from 2018 to 2019 as a Content Specialist. Here, they aligned social media strategies with sales goals, managed various mediums including Facebook and Instagram, and developed website content with an emphasis on SEO.

In 2017, Shaylenne worked as a Content Marketing Coordinator at Avantiico. Shaylenne managed corporate social media accounts, coordinated e-campaigns, and presented analytics. Additionally, they wrote and edited company and technical blogs.

Before Avantiico, Shaylenne gained experience at Bruce Hofbauer- State Farm Agent as a Marketing Coordinator/Intern from February 2017 to July 2017. Their responsibilities included managing social media accounts, running targeted Facebook advertisements for auto insurance, and aligning marketing and sales goals.

Shaylenne's early work experience includes roles such as Library Assistant at San Diego State University-California State University from 2013 to 2017, where they focused on collection preservation, search and retrieval, and inter-library loan processing. In 2016, they worked as an Independent Sales Representative at Southwestern Advantage, where they assisted families in achieving their educational goals.

Overall, Shaylenne Martin has demonstrated skills in social media marketing, B2B & B2C management, content creation, SEO, and sales coordination.

Shaylenne Martin attended San Diego State University from 2012 to 2017, where they obtained a Bachelor's degree in Marketing. Additionally, in 2015, they briefly studied at Edinburgh Napier University, though the degree and field of study were not specified.

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