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Tricia Tan is an experienced marketing and public relations professional with a focus on the Asia Pacific region. Currently serving as the Head of Marketing & PR at Automobili Lamborghini S.p.A. since April 2022, Tricia has previously held senior roles, including Senior Manager of Brand Stewardship at Singapore Management University and extensive leadership positions at SWAROVSKI from 2008 to 2020, covering corporate communication and PR, as well as marketing and business development for Atelier Swarovski. Earlier career experiences include a Product Manager role at Luxasia Pte Ltd and an Assistant Manager position at the National Kidney Foundation Singapore. Tricia holds a Bachelor of Arts in Economics and Chinese Language from the National University of Singapore and has furthered education at Hult Ashridge.