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Dominic Prigent is an experienced marketing professional specializing in shopper marketing across various industries. Currently serving as the Omnichannel Shopper Marketing Manager at Lactalis Canada since July 2021, Dominic oversees marketing efforts in the Cheese and Yogurt divisions. Previous roles include Shopper Marketing Manager at Unilever, where strategies were developed to enhance retail marketing effectiveness, and Shopper Marketing Director at Agence Bob. Dominic's career commenced as a Sport Apparel & Footwear Buyer at Bata International, followed by significant contributions at L'Oreal UK and Mad About Design Ltd. Educational qualifications include a Bachelor in Marketing & Management from Ecole Superieure de Commerce de Troyes and a DUT in Business Administration from IUT Quimper.