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Simon Smith is an accomplished executive with extensive experience in generative AI and digital strategy within the healthcare and technology sectors. Currently serving as EVP Generative AI at Klick, Simon focuses on researching generative AI tools, consulting on client challenges, and developing innovative AI applications to enhance health outcomes. Previously, Simon held roles at BenchSci as an R&D Engineer and as Chief Marketing Officer, where responsibilities included utilizing life science data and leading impactful marketing initiatives. With a foundational career that includes significant roles in strategic leadership, creative direction, and digital marketing, Simon has consistently driven growth and innovation through technology and strategic partnerships. Educational credentials include a Master of Arts from the University of Toronto and a Bachelor of Journalism from Ryerson University.