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Jordan DeCicco is the founder of Kitu Life Inc., a company that specializes in healthy bottled coffees and energy drinks. Jordan created Super Coffee as a side project during their time as a student athlete and it became their passion and purpose. Jordan later became the president of the company. Jordan is also a board member and investor of NuSkool Snacks, a low-sugar snacking company that aims to create convenient, healthy snacks and remove unnecessary sugar from the American diet.

Jordan DeCicco studied Business Administration and Management, General at Philadelphia University. No specific start and end dates for this education are provided.