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Cara Cassner's work experience began in 2012 at Folio Investing as a Marketing Associate. Cara then worked at AFBA as a Marketing Manager from 2014 to 2015. From 2015 to 2020, they held the position of Digital Marketing Manager at The Kendal Corporation. Following that, they were promoted to Director, Digital Marketing from 2020 to 2023, and then became the Director of Marketing in 2023 at the same company.

Cara Cassner obtained a Bachelor of Arts degree in Integrative Arts from Penn State University in 2009. In 2023, they will complete their Master of Business Administration (MBA) at the Gies College of Business - University of Illinois Urbana-Champaign. In addition to their formal education, they have obtained several certifications, including the Google Analytics Certification from Google in March 2023 and the Inbound Marketing Certified from HubSpot in September 2020. Cara has also completed several specialization programs in areas such as Financial Management, Strategic Leadership & Management, Digital Marketing, and Managerial Economics & Business Analysis, all from the Gies College of Business - University of Illinois Urbana-Champaign.