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Malin G. serves as the Marketing Director for Nordics at JDE Peet's, a role held since September 2024. Previously, Malin held the position of Group Director of Brand Marketing at Lagkagehuset from December 2020 to September 2024, focusing on brand strategy and international growth. At SAS - Scandinavian Airlines, from February 2019 to December 2020, Malin was VP Marketing, overseeing a global marketing team and achieving recognition for digital maturity. A notable career also includes roles at Carlsberg Group, where Malin managed international brand portfolios and built brand presence across numerous markets, and earlier positions at L'Oreal and Novo Nordisk. Malin holds a Master's degree in Strategic Market Creation from Copenhagen Business School, supplemented by an MBA exchange at the University of Cape Town and a Bachelor's degree in Business Administration and Organisational Communication from Copenhagen Business School.