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Carolina Mejia has extensive experience in marketing and business management, with a focus on B2B and B2C segments. Since January 2015, Carolina has held the position of Gerente de Marketing at Industrias Ales C.A, overseeing marketing and trade marketing efforts. Carolina also served as Gerente de Negocio Alimentos and Gerente de Negocio B2B, responsible for commercial and marketing strategies, as well as leading sales teams. Prior experience includes a role as Product Manager at Lactalis, where Carolina conducted market analyses, and as Jefe de categoría at Industrias Ales C.A, where Carolina developed strategic marketing plans. Earlier roles include Jefe de ventas y marketing at TECNOCASA. Carolina holds a Master of Science in Marketing from TBS Education and degrees in Commercial Engineering and Marketing from Universidad de Las Américas.