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Simon Esland

Co-Founder and Chief Marketing Officer at Ikue

Simon Esland has a diverse work experience spanning over several industries and roles. Simon is currently the Co-Founder and Chief Marketing Officer at Ikue, a position they have held since January 2023. Prior to this, Simon worked at Merkle from January 2021 to January 2023, where they served as the VP, Marketing Decisioning Capability Lead, EMEA.

Before joining Merkle, Simon had a long tenure at Vodafone, starting in 2012. From April 2015 to January 2021, they held the role of Group Head of Marketing Technology Strategy. Prior to this, Simon was the Senior Commercial Manager - Customer Value Management from January 2012 to April 2015. Simon's earlier experience includes working as the Head of Customer Operations at Newcastle United Football Club from July 2007 to January 2012, and as the Commercial Manager - Customer Value Management at Vodafone from July 2003 to July 2007.

Simon's career began at Sony, where they worked from 1999 to 2003. Simon started as a Graduate Trainee in September 1999 and progressed to become the Marketing Communications Manager from March 2001 to July 2003. Prior to Sony, Simon worked at Nova Group as an English Teacher from October 1997 to October 1998. Overall, Simon Esland has a strong background in marketing, customer value management, and leadership roles across various industries.

Simon Esland obtained a Bachelor's Degree in Business Studies from The University of Sheffield between 1994 and 1997. Later, they pursued a Diploma in Marketing at CIM | The Chartered Institute of Marketing from 2002 to 2004, specializing in Marketing.

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