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Martin Villanueva co-founded and served as the COO of ifeel (ifeelonline.com) starting in January 2017. Martin was a Business Development Consultant at Rezayat Group from April 2011 to November 2014, where they worked on multiple projects with various group companies and gained experience in diverse industries. Martin also worked as an International Law Advisor at the United Nations from June 2009 to February 2011, where they assisted in the redaction of the International Law Commission's 63rd Session Report and provided support for meetings of the Sixth Committee of the General Assembly.

Martin Villanueva pursued their Bachelor of Arts degree from 2005 to 2009 at Tufts University. Martin later enrolled at IE Business School in 2015 and completed their Master of Business Administration (M.B.A.) in the following year, in 2016.