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James Smurthwaite is an accomplished professional in the field of content direction and development. Currently serving as Content Director and International Editor at IDP Connect since January 2019, James brings extensive expertise in strategic communication and journalism to this role. Prior experience includes a position as Content Development Manager at jcbully from September 2018 to November 2018. Academic qualifications include a Doctor of Philosophy (PhD) and a Master of Arts in Strategic Communication from the University of the Witwatersrand, along with a Bachelor of Journalism (Honours) from Rhodes University, specializing in Journalism, Media Studies, and Communication Design.