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Aayush Dabas is an experienced professional in sports marketing and partnerships, currently serving as ICC Partnerships Manager at the International Cricket Council since March 2017. In this role, Aayush is the lead contact for ICC partners and manages their activation plans for global events. Previously, Aayush worked at FIFA from August 2015 to March 2017, leading the FIFA Fan Forum project and contributing to the FIFA Interactive World Cup. Aayush's experience also includes positions at Rhiti Sports Management, where sponsorship sales for prominent athletes were managed, and Protiviti, assisting in the launch of the Knowledge and Innovation Center. Aayush holds a Master's degree from the FIFA Master program and a Bachelor's degree in Commerce from Shri Ram College of Commerce.