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Charlotta Samsson is an experienced professional with a strong background in marketing and product management, currently serving as Category Manager, Business Area Manager, and Product Manager for Private Label at ICA Gruppen since October 2015. Prior to this role, Charlotta held positions at L'Oréal from October 2010 to September 2015, including Senior Product Manager and Retail Product Manager, where responsibilities included brand strategy development, product launches, budget management, and collaboration with various departments to achieve marketing objectives. Earlier in 2010, Charlotta completed an internship at Alexander Wang Inc. during New York Fashion Week, supporting the sales team. Charlotta holds a Master of Science in International Marketing & Brand Management from Lund University, earned in 2010.