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Adam Mintz is a seasoned professional in digital marketing and e-commerce with extensive experience in the automotive and consumer goods sectors. Currently serving as the National Manager of Connected Digital Experience at Hyundai Auto Canada Corp. since January 2016, Adam leads initiatives in digital retailing, service, and enterprise customer management. Prior roles include Senior Manager of Digital Sales and Service and Digital Marketing Manager at Campbell Company of Canada, where Adam spearheaded significant online projects. Additional experience includes brand management at Timex and marketing roles at CIBC. Adam holds an MBA from Queen’s University and a BCOM in Marketing and Finance from the University of Ottawa.