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Alyona Chuprynko is a seasoned digital analyst with extensive experience in digital marketing and analytics, currently serving as a Senior Digital Analyst at BBDO Italy and team x (Omnicom) since November 2023. Previously, Alyona worked as a Digital Analyst at Bakeca.it, where key responsibilities included web traffic data visualization, UX optimization, and performance analysis. The professional background also includes roles such as Digital Campaign Specialist at Amalthea, where digital marketing campaigns were developed and executed, and Export Sales & Marketing back office at ROLFO S.p.A., focusing on data management and customer care. Early career experiences include project management at the European Training Foundation and an internship at Italdesign. Alyona holds a Master's degree in International Business Communication from Università degli Studi di Torino and multiple bachelor's degrees in related fields.