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Yvon Bock is the Founder and CEO of Hegen Pte Ltd, a company established in June 2014, dedicated to designing innovative baby products that enhance the breastfeeding experience for mothers and children. Under Yvon's leadership, Hegen has developed the Hegen feeding system, focusing on sustainability and quality to meet the evolving needs of children. In addition, Yvon has served as an International Board Certified Lactation Consultant and Director at Fitson Singapore Pte Ltd since September 2004. Prior experience includes a role in Sales and Marketing at Deutsche Asset Management Group Limited from August 2000 to August 2004. Yvon holds a Bachelor of Science in Computational Finance and Mathematics from the National University of Singapore, completed in June 2000.