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Jennifer Pentland is a skilled digital marketing professional currently serving as a Digital Marketing Assistant at Heel since August 2023, where the focus is on developing a strategic digital asset management system and optimizing 40 global websites for SEO and content. Previously, at dresslife from May 2022 to July 2023, Jennifer independently managed recruitment processes and contributed to business development projects that improved response rates significantly. As a B2B Marketing Assistant at HAVER & BOECKER NIAGERA in 2021, strategic planning and implementation of a digital asset management system were key responsibilities. Jennifer also has experience in customer service roles, including a Delivery Driver at SkipTheDishes and a Sales Associate at Bath & Body Works. Education includes a Master's degree in Digital Leadership from Steinbeis School of International Business and Entrepreneurship, and dual Bachelor degrees in Marketing & Sales and International Business from EBS Universität and Goodman School of Business, respectively.