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Barbara Montresor is a seasoned marketing and communications executive with extensive experience across various industries. Currently serving as Senior Vice President of Marketing and Customer Experience at Healthfirst since September 2017, Barbara has played a pivotal role in advancing the company's presence as one of the largest health insurance providers in the New York region. Prior to this, Barbara held senior leadership positions at Welltowerâ„¢ Inc., Johnson & Johnson, and Lucent Technologies Bell Labs, where responsibilities included communications strategy, corporate reputation management, and global communications integration. Barbara's educational background includes multiple degrees in Political Science and Government from Boston College, underscoring a strong foundation in strategic communications.