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Carrie W. has a long history of work experience. Carrie began their career in 1999 as the owner of Plane Rep, where they managed artist management turn public relations and marketing, and launched the US marketing campaign for Tiger Beer (Singapore) in Atlanta. That same year, they also took on the role of Operations Manager at What's Up Interactive. In 2006, they became the Studio Manager at Brooklyn Studios. Two years later, in 2008, they were promoted to CEO at GUM Studios. Finally, in 2009, they became a Partner at Factory Studios.

Carrie W. attended Auburn University from 1993 to 1998, where they earned a Bachelor of Arts degree in Public Relations.