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Adriana Vargas Ballén serves as Jefe de Marketing y Comunicaciones at Grupo Flesan Perú since November 2022, focusing on the development of the construction sector in Peru. Previously, roles include Destination Supervisor at Selina, where Adriana designed cultural experiences for Cusco, and Gerente de Marketing at Lee Hecht Harrison, where leadership contributed to a global project improvement. Further experience includes Directora de Marketing at Folk, Jefe de Marketing at CARE Perú, and Directora de Cuentas at El Directorio Creatividad & Comunicación Sostenible, among others. Adriana holds an Executive MBA from Formato Educativo Escuela de Negocios, a professional title in Design Thinking for Startups from Toulouse Lautrec, and a Bachelor's degree in Multimedia Audiovisual Communication from the same institution. Notable achievements include the formation of marketing departments, successful event management, and strategic partnerships throughout their career.