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Elaine Hadden has spent her career helping clients understand how investing their communications budgets wisely ensures profitability and growth goals are met. Across many industries, she has built strategic plans to include budget analysis; advertising campaigns in print, broadcast, and digital; editorial coverage in key publications, and comprehensive public relations tactics. Ms. Hadden has designed and run special events for both the media and consumers and was project manager for large catalog production and annual media schedule execution. She worked as a marketing director for a major national franchise, PR counsel for a global manufacturer and as a feature writer for newspapers and magazines. She holds a BA, Journalism from the University of Georgia.