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Francesca Ponassi serves as the Media & Creativity Director at GotU.io since February 2017 and has been a Partner & Division Manager of Performance Media at 77Agency since July 2007, where additional roles included Senior Account Manager and Head of Performance Marketing. Over the years, Francesca has coordinated teams specializing in SEM and affiliate networks while maintaining client relations and enhancing project management, marketing planning, and execution skills. Prior experiences include working as a Content Editor at Miva Italia srl and as an Editor at Nextone Media. Francesca holds a degree in Communications from Università degli Studi di Torino, earned between 1996 and 2001.