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Susan Allen Farrell

Managing Partner, Sales & Marketing Lead at go-ESI

The first decade of Susan’s career focused on senior account management for Ogilvy & Mather and Fogarty & Klein (The Company of Others); providing strategic direction and account support for software and hardware technology, biotechnology, and business-to-consumer companies including Compaq, BusinessLand, ComputerCraft, and The Woodlands residential and commercial developments. Then, Susan spent years in senior and executive marketing and sales leadership for international technology companies including: Petroleum Information (IHS Energy), Halliburton/Landmark Graphics, Silicon Graphics (SGI), Paradigm Geophysical, NEON Systems, and Pageflex. She has also served on many boards including the American Marketing Association – Houston Chapter, IABC, and American Advertising Federation – Houston Chapter, and Operation Rainbow. Susan has received more than 50 marketing awards of excellence, based on results.