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Karissa Liloc is a seasoned product manager with extensive experience in the digital media and advertising industry. Currently serving as Principal Product Manager for Generative AI at Getty Images since April 2015, Karissa focuses on integrating commercially safe generative AI solutions for customers. Previous roles at Getty Images include Senior Product Manager for Workflow Tools, Mobile Product Manager, and Product Manager for Plugins, Editor & Embed, where significant contributions to ease of content usage and contributor engagement were made. Prior to Getty Images, Karissa worked at Disney Interactive and The Walt Disney Company in various technical and managerial capacities related to ad services and integration. Karissa's career began at Gap Inc., where project management and technical design skills were honed. Karissa holds a BA in Spanish Language and Literature / Teaching English as a Second Language from Western Washington University.