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Lydia Carrión

CRM & Digital Project Manager at Genetsis Group

Lydia Carrión has a diverse work experience spanning different roles and industries. Lydia started their career at AMC Networks International Iberia, where they worked as an Audience Research and Analysis professional from August 2012 to March 2013. Lydia then joined Mass Digital as a Copywriter and Social Media Manager from September 2014 to August 2015. Following that, they worked at The Body Shop in Trade Marketing from November 2015 to January 2017.

In March 2017, Lydia joined MRM//McCann Spain as a Digital & CRM Account Executive for L'Oréal Implant until November 2018. Lydia then transitioned to the role of CRM Specialist for the same client until November 2019. Currently, they work as a CRM & Digital Project Manager at Genetsis Group, starting from November 2019.

Throughout their career, Lydia has gained expertise in CRM, digital project management, trade marketing, copywriting, social media management, and audience research and analysis.

Lydia Carrión's education history includes a Master's degree in Digital Marketing from ICEMD, which they obtained from 2015 to 2016. Lydia also holds a Bachelor's degree in Advertising & PR and a Bachelor's degree in Marketing from Universidad CEU San Pablo, although the specific years of completion are not provided.

In terms of additional certifications, Lydia Carrión has obtained the following certifications:

- Marketing Cloud Email Specialist from Salesforce, which they obtained in June 2021.

- Intensive German Course from Goethe-Institut e.V., which they obtained in June 2015.

- Curso Intensivo de Português para Estrangeiros (B1) from Casa do Brasil, Madrid, although the specific date of completion is not provided.

- Curso Intensivo de Português para Estrangeiros from Universidade do Porto, which they obtained in July 2009 and July 2008.

- First Certificate in English (B2) from the University of Cambridge, although the specific date of completion is not provided.

- Erasmus experience at Hogeschool Inholland, which they obtained in August 2011.

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