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Gary Scheer is an experienced marketing professional with a focus on event marketing. Currently serving as the National Event Marketing Manager at General Cigar Company since April 2008, Gary has also held various roles within the organization, including Regional Event Marketing Manager and Event Marketing Manager & Factory Brand Ambassador. Prior to joining General Cigar Company, Gary worked as a Field Marketing Manager/Sales Trainer at IMG Live, LLC for a brief period and as an Event Marketing Manager at UnderDog Partners LLC. From May 2002 to April 2007, Gary gained valuable experience as an Event Marketing Manager/Regional Field Manager at Momentum Worldwide. Gary holds a Bachelor of Science (B.S.) degree from Boston University’s College of Communication.