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David L. Michael is an experienced marketing executive currently serving as VP of Brand Marketing and Strategy at Garrett Popcorn Shops® since April 2022, where responsibilities include leading a team for the CPG Grocery business and overseeing multiple marketing functions. Prior to this role, David founded BrandScalers, LLC, offering strategic marketing services to emerging FMCG brands, and held interim consulting positions such as at Lemi Shine, focusing on innovation and marketing strategy. David's extensive background includes significant roles at The Hershey Company, where leadership in brand management and strategy for emerging snacks was demonstrated, as well as consulting for major clients during the tenure at Michael and Company, LLC. Additionally, David has a unique background as a freelance professional opera singer, performing extensively across North America. David L. Michael holds an MBA in Marketing from William & Mary and a Bachelor of Science in Mathematics and Computer Science from Vanderbilt University.