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Anthony M. Lavely currently serves as Executive Vice President & Chief Marketing Officer at Friendly's Ice Cream LLC since October 2011. Prior to this role, Lavely held the position of Executive Vice President, Chief Sales & Marketing Officer at Church's Chicken from June 2009 to September 2011. Additional experience includes serving as President at Odyssey Management Company from July 2007 to May 2008 and as Senior Vice President of Marketing & Development at Ruth Chris Steak House from 2004 to 2007. Lavely's educational background includes a Bachelor of Arts in English Literature and Economics from Yale University, obtained between 1960 and 1965, and completion of the Executive Program in Marketing at Harvard Business School in 1992.