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Christy Weeks is an experienced Product Marketing Manager with a strong background in brand management and marketing strategy. Currently at Forsta since October 2022, Christy previously held similar roles at Yolt and HYPERVSN, where notable responsibilities included brand custodianship and the development of go-to-market strategies for both software and hardware products. Achievements at HYPERVSN included the successful launch of innovative products and recognition through multiple awards. Prior experiences encompass leadership roles in brand management and creative direction at Ignition Marketing and Core Group Southern Africa, focusing on the Apple brand and other clients. Christy holds a Bachelor of Fine Arts from the University of the Witwatersrand.