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Allie Gallimore is a digital marketing professional with a robust background in marketing and communications. Currently serving as the Digital Marketing Manager at FMI since April 2022, Allie focuses on driving lead generation and optimizing digital marketing initiatives, which includes designing email campaigns, leading content marketing, website optimization, SEO, and managing social media and marketing automation. Prior experience includes a role as Communications Coordinator at the North Carolina Association of CPAs from August 2018 to April 2022, where Allie managed various marketing activities and maintained production schedules. As a Marketing Intern at Rockhouse Partners, Allie gained experience in report documentation, social media planning, and email marketing campaigns. Earlier positions in the hospitality industry at Edwards Mill Bar & Grill and Wakefield Tavern provided foundational customer service skills. Allie holds a Bachelor of Science in Business Administration from North Carolina State University and has studied at Istituto Lorenzo de' Medici.