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Nihal Çaglayan has extensive work experience in marketing and brand communications. Nihal has held various roles in different companies, including ½¢¾±ÅŸ±ð³¦²¹³¾, Koctas, Yellow Pages, Teknosa İç ve Dış Ticaret A.Åž, and Teba Group of Companies.

At ½¢¾±ÅŸ±ð³¦²¹³¾, Nihal served as the Head of Marketing for PaÅŸabahçe MaÄŸazaları, where they were responsible for brand communications, e-commerce, digital marketing, customer relations, and corporate communications.

As the Marketing Director at Koctas, Nihal was in charge of brand and communications, digital marketing, and CRM & customer experiences. Nihal led a team of 15 people and managed a marketing budget of 25 million per year.

Before that, Nihal worked as the Marketing Manager at Yellow Pages, where they focused on local search, digital maps, online advertising, and marketing solutions for businesses.

At Teknosa İç ve Dış Ticaret A.Ş, Nihal held the role of Media and Communication Manager and was responsible for brand communication, advertisement, public relations, dealer channel, event management, and customer relations.

Nihal'searly career includes a role as Marketing & Product Specialist at Teba Group of Companies.

Overall, Nihal Çaglayan has a diverse background in marketing, with a focus on brand communications, customer relations, and digital marketing.

Nihal Çaglayan obtained a Bachelor's degree in Business Administration and Management, General from Istanbul University's Graduate School of Business between 1992 and 1997.