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Dr. Björn Schultheiss is the founder and CEO of FITOMAT®, KREUZRETTER®, fitbox GmbH, Slimbox®, and PROGENIUM Strategy & Management Consulting. With over two decades of experience in the fitness and health industry, Dr. Björn has established successful businesses and provided consulting services. Dr. Björn also serves as a visiting professor at Hochschule für nachhaltige Entwicklung Eberswalde and has a strong academic background in business administration, marketing, and economics.