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John Godfrey is an accomplished marketing professional with extensive experience in brand management and strategic marketing across various sectors. Currently serving as the Head of Brand at First Bus since January 2023, John Godfrey previously held significant roles at FirstGroup plc, including Head of Marketing for West Yorkshire, York, and Greater Manchester, where responsibilities encompassed regional marketing strategy, campaign management, and budget oversight. Prior to this, John Godfrey worked as a Senior Account Manager at Design Portfolio, focusing on corporate communications and investor relations for prominent companies. Additional experience includes account management at Propaganda Agency Ltd, where brand communication campaigns were developed and executed, and as a Marketing Executive at KCOM Group PLC, which involved enhancing customer loyalty and brand awareness for key directories. John Godfrey holds a Bachelor's degree in Marketing from the University of Leicester.