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Isabella Theresia is a seasoned marketing professional with extensive experience in brand strategy and product marketing. Currently serving as the Brand Marketing Lead at Kredivo Group since April 2024, Isabella has also held significant roles at FinAccel since December 2019, including Senior Brand Marketing Manager and Brand Marketing Manager. Previous experience includes leadership positions at Astra Credit Companies from May 2014 to December 2019, where responsibilities ranged from Integrated Supply Chain Marketing Head to Product Development Analyst. Isabella's academic credentials include a Master's degree in Business Management from BINUS University and a Bachelor's degree in Accounting from Universitas Multimedia Nusantara, complemented by proficiency in English from the Wallstreet Institute. Active participation in campus events and competitions during the academic tenure further highlights a commitment to professional development and community engagement.